Market Update

It’s just NOT a cash market like it used to be

Investors are playing the market like Monopoly and buying everything in sight… Well, that’s what many sellers think. But it’s not true. Like many markets across the country, in Sacramento we’re actually seeing significantly less cash today than during the heyday of investor activity a few years back.

The Big Takeaway: It’s not an aggressive investor market like it used to be around 2012 when investors really were buying everything, so it’s important to price for today’s trends instead of a rapidly moving cash market from the past.

The Mistake:The market is competitive still, but we’re not seeing huge price gains like we did when investors were running the show 5+ years ago.

Three Graph Takeaways:

1) Cash happens at every price point.
2) Cash is more common at lower prices.
3) Sorry if these graphs are confusing.

Now some visuals:

1) A View Without Dots: Let’s start with a graph without dots. Keep in mind this same trend is seen below. It’s just not so easy to see in the midst of over 70,000 sales on one image…

2) A Panoramic View:

3) More Cash at Lower Prices:

4) Big Cash-Only View:

5) A Closer Cash View:

6) A Close-up for 2019:

Conventional & Bay Area Buyers:

Let’s remember some investors these days are using conventional financing because of such favorable terms. So in this regard I look at cash stats with an asterisk. Also, cash is a bit higher in Placer County and El Dorado County these days, and some of that stems from Bay Area buyers (not that Bay Area buyers aren’t also targeting places like Elk Grove, Midtown, etc..).

Courtesy of

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